I have been meaning to write about this for a while. As you know, I love social media, and in fact, it is part of my job. I log into “almost” all of them several times a day, more for work than for personal reasons.
I use Twitter to keep up with what's happening in the world and interact with my followers, Facebook to share valuable content with my followers, Instagram to "humanize" the brand that has taken me so long to build... But I dare say, without being wrong, that I always do so with respect and common sense.
A few months ago I was at a concert. I wasn't sitting down, it was one of those good concerts, where you stand up and stoically endure your favourite songs for the hour and twenty minutes of the show. There were about 100 people in front of me, and I counted 85 mobile phones! The remaining fifteen probably had no batteries left... They were recording the show for which they had paid a few handfuls of euros. They were telling the world that they were there (and they weren't). Were they trying to create envy?
If 10 years ago someone had told israel telegram data us that we would be people who tell what we see, with whom we see it, where, when... we would surely have called them crazy...
There is no doubt that social networks have given us a great platform to launch messages, to have the same possibilities (and square meters of virtual office) as any large company. They have allowed us to globalize our brands, businesses, companies… but where is the foundation? Where is the famous phrase from the Dead Poets Society, “Carpe Diem” ?
It is true that the saying “Carpe Diem” is to enjoy the moment without worrying about the future, but with actions like those I told you about with cell phones at concerts, we have forgotten the value of things, the value of the momentary…
Our food gets cold in order to take the best “portrait” , we don’t record the landscape we see because we want to “post it” instead of feeling it… We forget that the things we experience must be lived in that instant, in that moment, and not shown off, or seen later recorded.
Fear that the rest will think that we have not had a holiday that year, that they will guess that we did not go out partying on a Saturday night… Fear that our photos of “sausages” on the beach of Palmar de Cádiz, will not have more than 200 “likes” each. Horror that no one will know that we have met a famous person (who has fallen on hard times), when we were stopping over at Barajas…
But look, perhaps what matters the least to me is that in just a decade, in record time, we have achieved the great capacity to generate “envy” in those who esteem us the most. What worries me the most is that the loudspeaker I was telling you about, which is social networks, has no education for those who stick their lips to “write” . And the thing is, friends, it is not the fault of social networks, it is our fault . Social networks,
not counting the famous “bots” , do not write by themselves. Behind each one of them are “human” beings who have forgotten respect, forms, manners. They have entered a playing field in which it seems that everything is allowed; insult, defamation, hatred, resentment