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Depending on the channel used,

Posted: Sat Dec 28, 2024 4:33 am
by boxacak129
To do this, use a dashboard that groups together all the important data to monitor .

For local advertising, for example, you can pay particular attention to the number of impressions, the click-through rate, the increase in your turnover following the campaign, etc.





Example of an analysis of the results following drive-to-store actions



For direct marketing, for example, look cayman islands phone number library at the bounce rate, the unsubscribe rate or the opening rate. On the click & collect side, you can analyze the average basket of your buyers and the click & collect order rate compared to those on the internet and your sales in general, for example.

In any case, this step should not be neglected. It ensures you continuous adaptation and improvement to obtain better results and best develop your drive-to-store strategy.


Conclusion
We hope this comprehensive guide will help you set up your drive-to-store actions to generate maximum traffic in your establishments.

This strategy represents an investment: whether financial or in the structuring of your network, but it is very important to be part of our digital era. It helps to compensate for the disinterest of retail in favor of digital.

For complete and tailor-made support, do not hesitate to call on Digitaleo. From direct marketing to geolocalized advertising and store locator, our experts will help you develop your drive-to-store strategy. The benefits are yours!Local SEO is also called local SEO . It groups together the different actions that a company puts in place to make itself more visible on the internet , and this, in a local manner.

Your digital platforms are a key point of reference for your customers and prospects in our current society, which is very digitalized. It is therefore important to highlight them and this is possible in particular thanks to localized SEO ! We explain everything to you, in the smallest details, in this article.