How do you calculate the conversion rate?

[sakibkhan29188]

Warning, this is about to get a little mathematical, but only a little. I'd like to briefly explain how to calculate the conversion rate. It's actually quite simple. Definition of conversion rate:



We use the formula:

Conversion Rate = (number of conversions × 100%) / (number of visits)



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An example:
Your company sells bathroom fixtures and offers an e-book on the topic of "Reducing spain phone number data Installation Times" on its website, aimed at master plumbing tradespeople. The e-book is available for download on a landing page specifically designed for this topic and optimized for content.

In the first month after the launch, there were 4,000 visitors to the landing page and the e-book was downloaded 80 times.



Conversion rate = (80 conversions × 100%) / (4,000 visits) = 2%





Conclusion
The conversion rate is also an important metric for B2B websites, useful for various online marketing methods, especially inbound marketing . If you want to measure and evaluate the performance of individual measures in this context, you should include the corresponding conversion rate in your reporting. Keep this in mind when planning your next website relaunch .