This is due to their high open rate and flexibility in sending. After whatsapp philippines all, we use our smartphones more than 2,600 times a day , which means customers will likely see your message shortly after sending. However, as a business, you need to follow a few rules about adding and removing customers from your text message lists to ensure that you're only sending the messages that customers want and that you're compliant with SMS regulations.
In this article, you'll learn everything you need to know about opt-in and opt-out text message rules. What is an opt-in text message? An opt-in SMS is a text message in which a customer gives explicit consent for a business to send them marketing messages. In many countries, including the United States, businesses must obtain written consent before sending promotional text messages to customers (more on this below).
It is also recommended to use a double opt-in method to confirm that the recipient wants to receive promotional messages from your company. Here is an example of a double opt-in process: The customer provides their phone number on a form on a company's website to receive a discount on their first purchase (first opt-in). The company sends him a text message with the instruction “reply YES to receive promotional messages.
” The customer answers “YES” (second opt-in). The company then obtained explicit written consent to send promotional messages to the customer. In the opt-in text message example below, I entered my phone number into a sign-up form on Sugardoh ’s website . Sugardoh then sent me a text message asking for my consent to receive promotional messages.