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Let's talk about the most creative and modern ways to use Stories for business. 7. Focus on Video (2021 Update) The main trend of 2021 was video content. In July of this year, Adam Mosseri said that the platform intends to pay special attention to it, experiment and add new features. Video recommendations have already appeared in the users' feed.
This also applies to Stories: now video content prevails russian phone number list over illustrations. Users are more willing to watch and respond to "live" materials. Some visual trends for video format: A combination of real photos with colorful illustrations in video format (motion collages). 3D and 3D graphics Animation Gifs and dynamic emojis Cringe, retro, monochrome Music overlay With the latest updates, users can add videos from 3 to 60 seconds long to one story.
In August of this year, a new service called Reels was also launched within the platform, allowing you to create short videos up to 15 seconds long with music and bright effects. Don't forget about the possibilities of publishing videos from Tik-Tok. For the bravest, there are live broadcasts that gather a large audience for direct interaction.
8. Add interactivity (2021 update) Interactive elements in Stories open up more and more opportunities to engage with your audience. Polls Tests Voting Countdown Current time and temperature Hashtags Account tags Games I would like to say separately about gamification as a new, increasingly popular tool. A thematic game will distinguish you from your competitors. Create emoji puzzles with encrypted words, or games in the style of "find the differences" or objects in pictures.
This also applies to Stories: now video content prevails russian phone number list over illustrations. Users are more willing to watch and respond to "live" materials. Some visual trends for video format: A combination of real photos with colorful illustrations in video format (motion collages). 3D and 3D graphics Animation Gifs and dynamic emojis Cringe, retro, monochrome Music overlay With the latest updates, users can add videos from 3 to 60 seconds long to one story.
In August of this year, a new service called Reels was also launched within the platform, allowing you to create short videos up to 15 seconds long with music and bright effects. Don't forget about the possibilities of publishing videos from Tik-Tok. For the bravest, there are live broadcasts that gather a large audience for direct interaction.
8. Add interactivity (2021 update) Interactive elements in Stories open up more and more opportunities to engage with your audience. Polls Tests Voting Countdown Current time and temperature Hashtags Account tags Games I would like to say separately about gamification as a new, increasingly popular tool. A thematic game will distinguish you from your competitors. Create emoji puzzles with encrypted words, or games in the style of "find the differences" or objects in pictures.