Take every opportunity to remove philippines number friction. For example, let your customers check out as a guest. This way, they don’t have to fill out dozens of form fields, confirm their email address, and perform other tasks. Additionally, your CTA should link directly to the user’s actual shopping cart. Don’t make your potential customers search for it—many won’t bother. Keep testing your emails and calls to action to find out what works best Test, test, test.

When you think you can't test anything else, look for something new. At Hello Bar, we recommend A/B testing everything, no matter what you offer on your website. Do the same with your emails. of urgency Countdowns are a great way to convey a sense of urgency. If the timer runs out, your site will automatically empty the user’s shopping cart. One of the smartest ways to use abandoned cart emails is to capitalize on people’s fear of missing out.