Because: Calvin Klein, what did you actually have in mind when you came up with this vague, confusing, in your eyes quasi-intellectual commercial?
What a horror .
Fortunately, there are also global brands new zealand whatsapp number that have understood it, that have an infallible sense of what their target group wants to see and what fits well with their brand proposition. Take, for example, the British fashion house Burberry. I have listed for you what we can learn from this global brand, because Burberry has a number of beautiful content marketing gems!
You may have some reservations about this name at first, or it may have an incorrect image attached to it, fueled by certain population groups that also wear the check. But let go of the idea of completely dressed in beige checks for a moment and see the brand for what it is: classic, old British heritage .
In England, it has been a great tradition for brands and stores to make the best, most emotional, melancholic, stylish, most expensive or in other ways all-encompassing Christmas advertisements for years. Burberry did the same: their 2016 advertisement took the crown. The word 'advertisement' does not even cover it, the production has become a full-fledged mini-film with famous English actors, about the history of the founder of the brand: Thomas Burberry .