Common Pardot Sync Errors & How To Approach Them

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nishat957
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Joined: Sun Dec 22, 2024 7:12 am

Common Pardot Sync Errors & How To Approach Them

Post by nishat957 »

This blog was written before Pardot was renamed to Marketing Cloud Account Engagement. You can read more about the name change and what it means here.

Pardot sync errors can be a massive headache. It’s a basic requirement that data is syncing properly and you know you need to get the issues fixed, but they keep piling up! They can also be quite technical, and what's more they might not even be anything to do with your Pardot setup.

This blog will help you with some of the more common number phone in cambodia sync errors that come up from both the Pardot and Salesforce side, and provide you with a good idea of how to approach fixing them!

Here’s what we’ll cover:

Operation with invalid user type: Operations not valid for this user type
Owner ID: id value of incorrect type: [XXX]’
Filter Validation Exception: Value does not exist or does not match filter criteria’
Custom Validation Exception: Field must be populated’’
Invalid picklist value: bad value for restricted picklist field: [XXX]’
Invalid field length: [XXX] is too long - max length is [XX]’
Uniqueness error with https://pi.pardot.com/prospect/read/id/XXXXXX. Consider merging’
Required field missing: Required fields are missing: [XXX]’
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Salesforce Related Sync Errors
Sometimes there will be sync errors that require attention from the Salesforce side - please contact your Salesforce admin for help implementing these fixes;

Operation with invalid user type: Operation not valid for this user type’
What does this error mean?
When trying to sync prospects between Pardot and Salesforce, it might be the case that the prospect is assigned to a user who is either not active or has a Chatter Free licence. In either case, you will be shown a sync error.

How do I fix this error?
Firstly we need to make sure that the user who this prospect is assigned to is active. Navigate to the user’s record in Salesforce to see if this is the case. If they are in fact active, check their licence type whilst you are on their record - this will need to be updated to a non-Chatter Free licence type.
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