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Reduce printing and mailing costs Unlike direct mail marketing campaigns that involve printing flyers, brochures, or catalogs and incurring postage costs, email marketing is entirely digital. Not only do you save on the cost of printing materials, you also save on postage, making it an eco-friendly and instant option. In addition to saving money, you also save valuable time and energy. Monetization Potential 12 Benefits of Email Marketing Strategies Email marketing campaigns can be an incredible tool for selling to your target audience, but what if your newsletter content itself could bring you revenue? The beauty of marketing via email is that your newsletter itself has huge earning potential and the opportunity to leverage multiple revenue streams to grow your business.

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