The next step involves building another type of hybrid relationship (digital/physical) with the client; learning to listen to them permanently, assuming that they want to be autonomous and not focus said indonesia business email list relationship solely on the sales team.
It is better to be very useful to a few than indifferent to many, and this means deciding, knowing and segmenting the markets very well.
Moving from managing market share to maintain economies of scale to managing brain share to ensure future survival begins with understanding that my best customer should probably no longer be the same as my competition.
That is, the “one for life” or the one that I buy the most from and the one that gives me the most in terms of co-development, commitment and joint vision.
Knowing how to segment markets very well based on their problems and needs (not my products) and then focusing the meaning of the brand towards those where I can be better than the others is essential.