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What strategies should be followed to increase conversions?

Posted: Tue Jan 28, 2025 10:04 am
by sharminsumu
This technique is useful for reaching out to users who did not complete a purchase or conversion on their first visit, reminding them of the product or service they were interested in. It is an effective solution for re-engaging potential customers in a simple and direct way.



Convincing users to return to your website can be a complex task. Below, we tell you about platforms where you can implement a remarketing strategy:

1. Remarketing on Facebook
Remarketing allows you to target users who have already venezuela telegram number database interacted with your website or content by showing them relevant ads on Facebook.

The process involves installing a Facebook pixel on the website to track visits and create custom audiences. Specific ads can then be designed for these audiences, thus optimizing conversion and improving ROI on advertising campaigns.

2. Remarketing on LinkedIn
Installing a LinkedIn tag on your site is required to track visits and create custom audiences. In addition, you can design advertising campaigns that respond to the interests and behaviors of these users, thus increasing the chances of conversion and optimizing your return on investment.

3. Remarketing in Google Ads
Remarketing campaigns can be run via display , YouTube and search .