Introducing 5 ways to monetize TikTok
Posted: Tue Jan 28, 2025 7:01 am
There are five main ways to monetize TikTok.
Tipping
Corporate projects
Affiliates
TikTok Pulse
Advertising Revenue
I'll briefly introduce each one.
Tipping
Tipping refers to "TikTok LIVE Gifting," which was adopted in March 2021.
You can receive tips from users who watch live streams. Tips are not something that the streamer demands from users, but something that users voluntarily throw in offerings.
By responding to users' desire to watch live founder email address list streams, as well as their enjoyment and sense of security, many users will give tips.
This is the easiest and most straightforward way to monetize TikTok. However, since people under the age of 20 cannot use the tipping function, you should think of it as monetization through distribution aimed at adults.
Corporate projects
If you meet certain conditions, such as having a large number of followers, you can take on "corporate projects."
For example, it goes without saying that when a popular streamer known as an influencer introduces a company's products, it can be expected to have a significant promotional effect.
Companies may ask you to introduce their products or direct customers to their services.
If an individual is distributing on TikTok, the compensation for corporate projects will be received directly by the individual. However, if the individual is under contract with an entertainment agency, it seems that a commission is often deducted even if the individual receives a corporate project.
If you have become an influencer recognized by so many users that companies are interested in hiring you for projects, it may be a good idea to take on corporate projects.
Tipping
Corporate projects
Affiliates
TikTok Pulse
Advertising Revenue
I'll briefly introduce each one.
Tipping
Tipping refers to "TikTok LIVE Gifting," which was adopted in March 2021.
You can receive tips from users who watch live streams. Tips are not something that the streamer demands from users, but something that users voluntarily throw in offerings.
By responding to users' desire to watch live founder email address list streams, as well as their enjoyment and sense of security, many users will give tips.
This is the easiest and most straightforward way to monetize TikTok. However, since people under the age of 20 cannot use the tipping function, you should think of it as monetization through distribution aimed at adults.
Corporate projects
If you meet certain conditions, such as having a large number of followers, you can take on "corporate projects."
For example, it goes without saying that when a popular streamer known as an influencer introduces a company's products, it can be expected to have a significant promotional effect.
Companies may ask you to introduce their products or direct customers to their services.
If an individual is distributing on TikTok, the compensation for corporate projects will be received directly by the individual. However, if the individual is under contract with an entertainment agency, it seems that a commission is often deducted even if the individual receives a corporate project.
If you have become an influencer recognized by so many users that companies are interested in hiring you for projects, it may be a good idea to take on corporate projects.