Trend 1:
This is a long-standing trend, and the percentage of companies that do not use a planning approach has remained virtually unchanged over the past 10 years. Statistics show that there are significant barriers to telegram dating philippines integrating planning into organizations. Almost half (42%) of companies do not have a digital marketing strategy (even though they are doing it).
Recent research from the Content Marketing Institute (CMI) shows that a dedicated strategy is rare, rather digital marketing has become part of business as usual, with seventy percent saying their organisations integrate digital strategy into their overall marketing, sales and communications strategy. Around seventeen percent of respondents say they have a standalone digital marketing strategy, while only 9% say they do not have a strategy.
Analyze how clearly your digital strategy is formulated and whether it allows you to compete with other players in the industry. If the answer is no, then conduct a digital marketing audit, which will lead you to the next problem
Trend 2: Working to increase the digital maturity of the enterprise
The previous chart highlights a more serious problem – the lack of, or low level of, digital marketing maturity in many companies.