Find out why you should advertise on real estate portals!
Posted: Sun Dec 22, 2024 6:33 am
With internet access becoming increasingly democratized and accessible, smartphones are the most widely used tool to keep Brazilians connected. According to the IBGE study , they are present in 80% of homes in the country, which will help us understand why advertising on real estate portals is important.
Therefore, the real estate market is clearly making an effort to keep up with the great strides in technological evolution. And all of this is to stay aligned with the behavioral trends of the modern consumer.
Nowadays, pamphlets, newspapers and signs are starting to become france email database and are no longer meeting the demands that exist. As such, they are losing ground to software, applications and websites for research, comparing prices and carrying out real estate transactions.
Considering this reality, do you think it’s worth following the wave of innovations and advertising your properties on real estate portals? That’s what we’ll look at in this post today. You’ll find out everything about real estate portals and the advantages of investing in them. Let’s get started!
Real estate portals: what are they?
In short, real estate portals are digital media that allow users to advertise and search for properties in a practical and efficient way. They are a channel for advertising business opportunities with a quick return, requiring little technical knowledge and investment. In addition, real estate agents are the ones who most use these portals.
You may have noticed that the number of real estate portals available on the internet has been growing in recent times. And this is due to their ability to provide a great experience for both those looking to buy and those looking to sell properties, as it serves as a prospecting alternative with great cost-benefit.
Although the whole idea may seem simple, there are a number of important factors when choosing the right real estate portal to advertise on. Do you know what they are? We will see this in the course of this content.
What are the advantages and how do real estate portals work?
Advertising on real estate portals - Oriental boy writing on a board
You may have seen many buying and selling websites such as MercadoLivre, Olx and Bom Negócio, real estate portals work in a similar way to them. How? By mediating sellers and buyers through a system of unifying business opportunities.
But there are clear differences between the two. For example, buying and selling platforms cover the sale of a wide variety of products, while real estate portals, in turn, focus on commercial real estate transactions such as purchases, sales and rentals only.
And what are the advantages? Let's talk about them now, we have listed a series of them so that you can be aware of the benefits of investing in these media. We can mention:
Greater visibility
This is the right way to promote your properties, but you need to keep in mind that having your own real estate website is not the only way. Your goal is to direct your product to those who are looking for it, so combine tools that will boost your brand.
Real estate portals are the best option to achieve this goal, as they bring together a large number of offers for a very large number of users. In addition, your brand gains a lot of visibility and is more easily found by the search engines of the main search sites, such as Google, Yahoo, Bin, among others.
Therefore, the real estate market is clearly making an effort to keep up with the great strides in technological evolution. And all of this is to stay aligned with the behavioral trends of the modern consumer.
Nowadays, pamphlets, newspapers and signs are starting to become france email database and are no longer meeting the demands that exist. As such, they are losing ground to software, applications and websites for research, comparing prices and carrying out real estate transactions.
Considering this reality, do you think it’s worth following the wave of innovations and advertising your properties on real estate portals? That’s what we’ll look at in this post today. You’ll find out everything about real estate portals and the advantages of investing in them. Let’s get started!
Real estate portals: what are they?
In short, real estate portals are digital media that allow users to advertise and search for properties in a practical and efficient way. They are a channel for advertising business opportunities with a quick return, requiring little technical knowledge and investment. In addition, real estate agents are the ones who most use these portals.
You may have noticed that the number of real estate portals available on the internet has been growing in recent times. And this is due to their ability to provide a great experience for both those looking to buy and those looking to sell properties, as it serves as a prospecting alternative with great cost-benefit.
Although the whole idea may seem simple, there are a number of important factors when choosing the right real estate portal to advertise on. Do you know what they are? We will see this in the course of this content.
What are the advantages and how do real estate portals work?
Advertising on real estate portals - Oriental boy writing on a board
You may have seen many buying and selling websites such as MercadoLivre, Olx and Bom Negócio, real estate portals work in a similar way to them. How? By mediating sellers and buyers through a system of unifying business opportunities.
But there are clear differences between the two. For example, buying and selling platforms cover the sale of a wide variety of products, while real estate portals, in turn, focus on commercial real estate transactions such as purchases, sales and rentals only.
And what are the advantages? Let's talk about them now, we have listed a series of them so that you can be aware of the benefits of investing in these media. We can mention:
Greater visibility
This is the right way to promote your properties, but you need to keep in mind that having your own real estate website is not the only way. Your goal is to direct your product to those who are looking for it, so combine tools that will boost your brand.
Real estate portals are the best option to achieve this goal, as they bring together a large number of offers for a very large number of users. In addition, your brand gains a lot of visibility and is more easily found by the search engines of the main search sites, such as Google, Yahoo, Bin, among others.