2020 Holidays: Learn how to profit from these special dates
Posted: Mon Jan 20, 2025 5:26 am
The 2020 Holidays can be an excellent opportunity for your company to profit and compensate for the imposed shutdown period.
This year has a total of nine national holidays and in the second half of the year alone there are five dates on which your business will have to close its doors.
Remembering that marketing actions or promotional strategies and/or actions must be very well planned so that nothing gets out of control, especially in this new reality.
That's why you should follow this material and find tips on how your company can profit during the holidays.
2020 holidays
Holidays 2020: Calendar 2nd Semester
As stated above, the year 2020 has a total of nine holidays that can be “amended” or “extended”.
In the second half of the year, there are a total of five national holidays, and we can add the first day of 2021 to the planning.
One of the holidays will fall on a Sunday, and unless bahrain whatsapp lead your business operates on that day, it must be taken into account. Otherwise, it is irrelevant.
Many entrepreneurs may only see disadvantages in holidays, however, you can't think only from that side.
But the concern is understandable, since the company is closed and does not make money on these days, and therefore there is a loss in the business.
But if there is planning and organization within the company, it is possible to not only guarantee what will be lost during the holidays, but also increase earnings.
digital-marketing
And this is a great advantage of holidays, using their theme to organize Marketing actions in the company and thus make money.
What leads to success?
Retail businesses are unlikely to close their doors on holidays, as these are the days when there is the greatest customer movement.
However, other types of companies, such as service and industrial companies, need to think about actions that guarantee the company's revenue.
First of all, creativity must be a crucial factor in the construction of any strategy.
internet sales strategy card
Another excellent point is to study the possibilities of the market, the company and the niche in which you operate, because what works for one may not work for another.
But the essential factor that will ensure that any strategy and action you decide to take brings good results is planning.
And to do this, you will find tips on how to create a successful plan for your strategies in the topic below.
Tips for a successful holiday season
It's even annoying to have to repeat this, but there's no way around it: the first step to developing any sales/marketing strategy is knowing your audience .
There is no way you can start any action without understanding and knowing everything about the people you intend to act on.
“Ah, but do I need to carry out a target audience survey every time, or can I use something that is already saved?”
If you already have a target audience or persona , you obviously don't need to carry out new research or surveys.
However, it is always interesting to refresh information and data, because remember: people change and your audience may also change.
Finally, with this in hand, create a goal or objective for the action and move on to the planning process.
Write down ideas, think about the budget, platforms that will be used for promotion, and also some of the points below.
Think Before Everyone Else!
Don't wait a week before to start thinking about what to do, think about the action at least a month in advance.
This is to allow enough time for the company to prepare and organize the action that will be carried out.
Train Employees and Prepare the Company
Never let your employees go out onto the battlefield without the right weapons in hand.
Any strategy that is to be developed must involve training for employees so that they are up to date with everything.
Make them feel like participants and, in some cases, they can also have a say in what will be done.
If you are in the goods trade, make sure that your stock will be able to meet demand.
Creativity and Originality are the Watchwords
I know, you must be thinking: so what action can I take to make money during the holidays?
Well, there is no ready-made recipe but there are a series of actions that can be carried out:
Sale/Stock Clearance is a very effective strategy for days before or even on the holiday date;
Exclusive and Themed Offers/Products are an excellent way to spark public interest.
Discount Coupons that can be offered based on customer referrals, purchases above a certain amount, etc.
Ultimately, there are endless possibilities for making money on holiday, but above all, creativity and originality are essential.
card expand business online store
Don't try to copy anyone else's actions, put your company's face forward, engage with the public.
One last point: most businesses still have health restrictions in place due to the coronavirus, so think about how to avoid crowds and make money.
Invest in Drive Thru, Remote Service, Delivery and so on, but above all, safety for everyone!
Have you already defined your marketing strategies for the holidays? Then invest in managing your company!
Finally, now that you know how to make the most of the holidays and generate more revenue for your business, it's time to focus on the other investments your company needs.
However, implementing these marketing strategies and, consequently, increasing your sales even during the holidays can generate unexpected costs, which deserve special attention.
This whole new situation may make you think for a moment: how much is allocated within your business, in terms of investment in qualified labor, to control your inventory, produce reports and organize your operational flows?
If the answer leaves you thinking for a moment, then it’s time to invest in a good Management System .
One of the main advantages that a good management system can bring to your business is cost reduction.
This year has a total of nine national holidays and in the second half of the year alone there are five dates on which your business will have to close its doors.
Remembering that marketing actions or promotional strategies and/or actions must be very well planned so that nothing gets out of control, especially in this new reality.
That's why you should follow this material and find tips on how your company can profit during the holidays.
2020 holidays
Holidays 2020: Calendar 2nd Semester
As stated above, the year 2020 has a total of nine holidays that can be “amended” or “extended”.
In the second half of the year, there are a total of five national holidays, and we can add the first day of 2021 to the planning.
One of the holidays will fall on a Sunday, and unless bahrain whatsapp lead your business operates on that day, it must be taken into account. Otherwise, it is irrelevant.
Many entrepreneurs may only see disadvantages in holidays, however, you can't think only from that side.
But the concern is understandable, since the company is closed and does not make money on these days, and therefore there is a loss in the business.
But if there is planning and organization within the company, it is possible to not only guarantee what will be lost during the holidays, but also increase earnings.
digital-marketing
And this is a great advantage of holidays, using their theme to organize Marketing actions in the company and thus make money.
What leads to success?
Retail businesses are unlikely to close their doors on holidays, as these are the days when there is the greatest customer movement.
However, other types of companies, such as service and industrial companies, need to think about actions that guarantee the company's revenue.
First of all, creativity must be a crucial factor in the construction of any strategy.
internet sales strategy card
Another excellent point is to study the possibilities of the market, the company and the niche in which you operate, because what works for one may not work for another.
But the essential factor that will ensure that any strategy and action you decide to take brings good results is planning.
And to do this, you will find tips on how to create a successful plan for your strategies in the topic below.
Tips for a successful holiday season
It's even annoying to have to repeat this, but there's no way around it: the first step to developing any sales/marketing strategy is knowing your audience .
There is no way you can start any action without understanding and knowing everything about the people you intend to act on.
“Ah, but do I need to carry out a target audience survey every time, or can I use something that is already saved?”
If you already have a target audience or persona , you obviously don't need to carry out new research or surveys.
However, it is always interesting to refresh information and data, because remember: people change and your audience may also change.
Finally, with this in hand, create a goal or objective for the action and move on to the planning process.
Write down ideas, think about the budget, platforms that will be used for promotion, and also some of the points below.
Think Before Everyone Else!
Don't wait a week before to start thinking about what to do, think about the action at least a month in advance.
This is to allow enough time for the company to prepare and organize the action that will be carried out.
Train Employees and Prepare the Company
Never let your employees go out onto the battlefield without the right weapons in hand.
Any strategy that is to be developed must involve training for employees so that they are up to date with everything.
Make them feel like participants and, in some cases, they can also have a say in what will be done.
If you are in the goods trade, make sure that your stock will be able to meet demand.
Creativity and Originality are the Watchwords
I know, you must be thinking: so what action can I take to make money during the holidays?
Well, there is no ready-made recipe but there are a series of actions that can be carried out:
Sale/Stock Clearance is a very effective strategy for days before or even on the holiday date;
Exclusive and Themed Offers/Products are an excellent way to spark public interest.
Discount Coupons that can be offered based on customer referrals, purchases above a certain amount, etc.
Ultimately, there are endless possibilities for making money on holiday, but above all, creativity and originality are essential.
card expand business online store
Don't try to copy anyone else's actions, put your company's face forward, engage with the public.
One last point: most businesses still have health restrictions in place due to the coronavirus, so think about how to avoid crowds and make money.
Invest in Drive Thru, Remote Service, Delivery and so on, but above all, safety for everyone!
Have you already defined your marketing strategies for the holidays? Then invest in managing your company!
Finally, now that you know how to make the most of the holidays and generate more revenue for your business, it's time to focus on the other investments your company needs.
However, implementing these marketing strategies and, consequently, increasing your sales even during the holidays can generate unexpected costs, which deserve special attention.
This whole new situation may make you think for a moment: how much is allocated within your business, in terms of investment in qualified labor, to control your inventory, produce reports and organize your operational flows?
If the answer leaves you thinking for a moment, then it’s time to invest in a good Management System .
One of the main advantages that a good management system can bring to your business is cost reduction.