Creators with access to Story Pins can use the Pinterest camera to record videos, add multiple images, and add text with custom fonts. To help Pinterest users bring their ideas to life, creators can also add an informational page listing ingredients for a recipe or supplies needed for a craft.
Story Pins also help creators build and grow their audience on Pinterest because they remain on the platform and don’t disappear after 24 hours . To ensure that ideas reach the Pinterest users who are looking for them, creators can tag Story Pins or videos with topics or interests suggested by trends and data on the platform. Like all Pins on Pinterest, Story Pins can be saved to boards for later reference, so they can be discovered at any time. They’ll also be distributed across the home feed, search results, and other places like the Today tab, and benefit from the visual discovery engine that links new ideas to people with matching interests and tastes.
Another of Pinterest’s big innovations came last April, when Pinterest and Shopify expanded their partnership to 27 new countries, including Spain . Shopify’s Pinterest channel is now active in these countries cambodia business email database which include Spain, Germany, Australia, Austria, Brazil, France, Italy, the United Kingdom, and Switzerland. “Now, more than 1.7 million Shopify merchants around the world have an easier time offering their items on Pinterest and turning them into Product Pins that can be easily purchased and discovered on the platform,” the company explains.
The global expansion will allow Shopify stores in Spain to connect to the Pinterest app within their dashboard and automatically tag, create a catalog, receive organic distribution and launch Traffic, Conversion and, for the first time, dynamic retargeting campaigns.
In addition, retailers will have access, for the first time, to two new products:
Dynamic retargeting : This will allow you to re-engage Pinterest users who have shown interest in your products on the platform.
Multiple Catalog Feed Option – A new feature that allows brands to upload their items to different product feeds within the same Pinterest Business account. This means they can upload a specific feed for each market they have a business presence in , as well as feeds for different advertising strategies, such as lead generation or retargeting.