Master conversations and data to create a seamless journey

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Strategy 1: Integrate internal collaboration and external communication to ensure seamless customer experience
In the customer journey, if the contact points change, it may cause customers to feel disconnected and lead to a decline in customer experience. Therefore, whether it is offline and online OMO, or services between branches and teams, they need to be integrated into Smooth customer experience.

The most common situation is that the same brand has multiple stores. When customers need dialogue services, they may unknowingly add several official LINE accounts, and even add the poland whatsapp phone number personal LINE account of the business, resulting in a confusing experience; the brand also lacks a consistent account. External communication platforms lead to fragmented customer information and the inability to fully grasp customers’ online and offline needs.


Therefore, brands must integrate internal collaboration and external communication methods, such as integrating customers scattered across multiple offline stores into the same official LINE account, and at the same time, provide personalized information based on the region, store and product of interest to the customer. personalized conversation experience.

Through Crescendo Labs' "Conversation and Interaction Platform CAAC", "unified management" and "case services" can be achieved at the same time. Even if customers join the same LINE OA, the brand can divide different teams in CAAC by using "automatic response" To understand customer needs, label them, and quickly assign them to the responsible store/sales/customer service personnel. This allows different teams to collaborate on the same official LINE account to provide a smooth customer experience!