There have been many unforgettable moments experienced at Euro2024 on TikTok, of which the platform highlights:
Spanish national team fans cheering
A short film showing the joy of thousands of fans in the streets of Germany to the rhythm of the national team and singing "I am Spanish la la la ra la". The video has more than 122,000 likes (at the time of publication of this article).
The celebration of the Spanish team on their passage to the final
When the team qualified for the final, a video went viral in the locker room showing their celebration with songs, jumps and dances, as well as some words of joy from Nico Williams.
England team creating special memories… and a comeback!
In this short film, titled “Making special memories” we can see ukraine number data Jude Bellingham giving some words of emotion and how he hopes that all the England fans are having a great time.
Celebrating @euro2024
The official Euro 2019 account compiled the best moments from the final of the competition, from the joy of the fans outside the stadium, the players' entrance onto the field, the best goals, to the celebration of the champions.
Brands are also taking advantage of the power of TikTok
Organizations and brands have not been left behind and thanks to TikTok they can authentically connect with inspired audiences, start relevant conversations and build engaged communities through major sporting events, such as Euro2024.
In this sense, the Euro2024 Information Center of the TikTok app presented real-time updates of the games, highlighting the most relevant moments of each match, giving visibility from never-before-seen moments to comments from fans, with which it has obtained almost 13 million user visits.
For example, at the beginning of Euro2024, Paddy Power , a digital betting house, made a spot for TikTok in which it explains, in a sarcastic and funny tone, why the England team was the favourite in all of Europe to win the football competition.