Step 1: Choose an SMS platform that improves your efficiency

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First of all, it is very important that your SMS sending platform is as intuitive and easy to use as possible .

To do this, this platform must be the most complete in terms of SMS sending features (personalization, mail merge, reporting after sending or even inserting a URL to your website, etc.) or your account itself.

Ease of use
These same features allow you to obtain a complete service but must simplify the use of your platform. For example, it is important for you to benefit from a centralization of your information in a single software. This saves considerable time and increases your efficiency!

In particular, you have the possibility to create several sub-accounts from your general account. This is very useful if several people within your company need to send SMS. They will be easily accessible and you will be able to manage their credits as well as transactions between your different accounts at any time.

Also, when you receive replies to your SMS , the SMSFactor platform allows you to converse contact numbers list with your customers in the form of a one-to-one exchange.

In the event that you send SMS to international numbers , the SMS platform detects the different countries of the numbers entered. Then, it informs you of the different rules to be respected, in particular those relating to the personalization of the sender. For any sending to a new country, you can directly make the request on your SMSFactor account.

Finally, certain features are put in place to help you find your way around better (search filters for example) or to improve your results during your SMS campaigns (an analysis of your statistics).

Billing management
Several features allow you to better manage your budget, such as a balance alert when you have little credit left or different possibilities regarding the payment method. SMSFactor offers you prepaid packs or monthly payment . The latter is to be preferred when you send SMS regularly. We advise you to use it from a monthly consumption of 3000 SMS. Note that the rates are decreasing according to the annual volume of your sendings. Monthly payment therefore allows you to opt for payment by direct debit.

Data Security
When it comes to security , there are also certain features that help keep your data secure . The tools used must be regularly checked and updated to avoid errors. Your data is your sole possession and GDPR standards must be respected to avoid legal problems. You need to select a platform that allows you to have control over the retention period of your data in order to maintain your compliance!