He Can Be Reached At Linkedin If You're Looking To Connect.explore Cmi Brandscontent Marketing Worldmarketing Analytics & Data Sciencecontent Marketing Universitycontent Marketing Awardschief Content Officerwork With Usadvertise/sponsorrequest Consulting Servicessubmit An Articleshare/republishpost A Job/find A Joblearn About Cmiour Storyour Teamwhat Is Content Marketing?contact Usjoin The Communitycontent Marketing Certification | Get The Building Blocks For Your Strategylearn Moreskip To Contentcontent Marketing Instituteadvertisecontact Ussubscribesearchsearch...storiesresourcestopicsresearch Insightstraining & Educationeventsreinventing With Content: Brands Find New Pathsby Ann Gynn| Published: September , | Content Creationwhat Do You Do When Your Usual Business Model Can’t Work?these Three Organizations Turned To Content Marketing.
One Found A Viral Hit When It Promoted Its New Business Service denmark phone number Model.one Engaged Formerly In-person Fans In A SpiritedRequests To Do More.one May Add A Different Media Approach To The Mix As It Forges A New (Digital) Runway.handpicked Related Content:no One Can Break Your Content Rules If They Don’t Existthink Strategically About Your Content Modelbarbara Bush Branch Library: Curbside Larry Is Borncurbside Service Became The Business Model For Most Libraries Due To The Pandemic, Including For The Barbara Bush Branch Library In The Harris County Public Library System In Texas.
While Patrons Used The Service, The Library Was Nowhere Near As Busy As It Had Been.“we Were Trying To Think Of Different Ways To Get The Word Out. I Jokingly Said We Should Have A Commercial,” Says John Schaffer, Content Production Specialist And Former Adult Program Specialist. “of Course, That’s Absurd Because There Is No Budget For Tv Advertising,”but John And His Colleagues Didn’t Abandon The Idea. As They Pondered What A Commercial For A Library Would Look Like, They Concluded It Would Have A Low-budget, Local Feel.