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The Purple Cow: Getting Noticed (and Making Your Fortune) in a Brown World by Seth Godin
cover the purple cow seth godin book digital marketingWho code number of philippines is Seth Godin? One of the major American marketing experts, he has written 14 bestsellers that have revolutionized the thought of web marketing.
With this new cover this book is truly a purple cow with an evergreen touch . In fact, even if the book was written years ago, it remains a current read, which leverages a principle that will always remain valid: you have to stand out . What do you offer differently to others? What makes your product or service unique? Marketing must extraordinary to arouse the interest of the potential consumer and remain in his heart even months after the first purchase. This book offers numerous case studies, from each story you always learn something.