The last month of 2017 has begun. We look back on the past year and secretly look ahead to 2018. Lists and trends appear on every topic, such as online and social. What can we expect in the field of social media? Which developments will continue?
Filmora looks ahead to 2018 and lists a number of trends for you.
More video traffic
Video will continue to play a major role in the new year. It is expected that by 2020, eighty percent of internet traffic will be via video and 87 percent of marketers will use video in their campaigns.
Live streaming will also continue to develop on various social media platforms. The use of short-live content, in the form of temporary messages on Snapchat and Instagram Stories, will double.
Also read: Organic survival on social media as a non-profit [case]
Augmented reality
Furthermore, the makers of the infographic expect that augmented reality (AR) will continue to develop. After the launch of Snapchat and the Pokémon Game, social media platforms will start japan phone number list using the technology more. Snapchat recently started an art project with artist Jeff Koons. With the help of AR, you can see digital images of artworks in the real world.
Curious about all nine social media trends for the new year? Scroll down to view the infographic. Click on the image for a larger version.
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Live streaming and short live content
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