From customs to copywriter

[sumaiyakhatun27]

The path in content marketing: from complete 0 to expert
27.04.2023
Reading time: 11 min
5.0

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At the WebPromoExperts B-Day conference, everyone was eagerly awaiting the report of Nata Zayats , Head of Content at Inweb . She is an editor, writes texts for websites, social networks, emails, and interfaces. Nata worked as the editor-in-chief of the WebPromoExperts Internet Marketing Academy blog from 2016 to 2020.

Nata is knowledgeable not only in texts and editing, but also in marketing and all its Internet areas: SMM, SEO, PPC, email marketing, web analytics, content marketing.

From the editorial team. Proven tips and the most interesting cases – collected for you in one place! Subscribe to our Telegram channel and receive a new portion of knowledge and advice every week!

Now I work more with business than with editorial. But it wasn't always like that. Today I'll tell you how to change your path, including with the help of online learning. I went from copywriter to Head of content. It wasn't that long, but I started quite late.



I will try to tell you where to study, how to start, where to look for a job and what portugal rcs data you can be afraid of, what to rely on, where to look for places of strength, where to look for allies. And I really want you to tell those who want to change their lives about this. Such people are now called switchers. And I was just such a switcher.

I worked at customs since 1996, and in 2013 I was fired. At that time, Yanukovych was putting his henchmen in the regions, and I found myself on the street at the age of 40. I was so miserable! I didn't know what to do, where to find work in Rivne, a provincial town in western Ukraine.

At 40, they didn't want to hire me to sell T-shirts, they didn't hire me to be a salon administrator, or to sell advertising space in the local newspaper. Because everyone said: "Well, you're 40. You understand." And I think that's a mistake. It's at 40 that a person understands what they want, their children grow up, and you can ask yourself the question: "What excites you in this life, what do you want most of all?"

I had this task: to start working as soon as possible and earn more than they paid at that customs office. I spent all my savings on education. When you decide to learn something at such, let's say, middle-aged age, you have no accomplices. Your family may be silent, but no one will support you loudly, no one will clap your hands. Therefore, look for support, if not from your family, then simply on social networks.