The Keyword Strategy Builder tool starts with entering three seed keywords and clicking "Create List."
The tool will display your keyword strategy in two views: "Topic Overview" and "Page Details."
"Topics and Pages" report with the "Topic Summary" and "Page Details" headings highlighted.
Both views organize keywords into two main types of pages:
Pillar Pages : Pages that explore the topic in a general way
Subpages : Pages that explore the topic more specifically
Creating these pages and adding the keywords that appear with each one can help you increase topical authority. And your organic visibility.
In "Topic Overview," use the magnifying philippine number list glass in the upper right corner to zoom in on a topic area. Click on a blue topic to see which keywords are grouped with the term. Click " View Details ."
Topic summary with a topic clicked showing keywords grouped with the term.
The tool will jump to the "Page Details" view. There you will see the pillar page as the first item in the list. All related subpages will appear below it.
Click the arrow to the left of any pillar page or subpage to expand the rows. You'll see all the keywords related to that pillar page or subpage.
A list of related keywords that appear below a pillar page with a "Content References for the Page" section to the right.
If you find a pillar page or subpage you want to create, check the box to the left of the page. Then, click " Submit Keywords ." Select "Another Keyword List" and click " Apply ."
Keywords selected, "Submit Keywords" dropdown opened, "Other Keyword List" selected and "Apply" clicked.
From the drop-down menu, select the list you want to send the new keywords to. Then click " Send Keywords " to reference them later.
The "Send to Keyword List" popup window displays input boxes for "From", "To", along with "Send Keywords" clicked.
This tool is ideal for those who want to automate the keyword grouping process or free up time for content creation.
Pages that explore the topic in a general way
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